Analytics

How to make the most of Braavo's business intelligence tools

9 articles in this collection
Written by Austin Griffith and Graham Gnall

Paid Acquisition

How to use the Acquisition Overview

View consolidated marketing spend.

Written by Austin Griffith
Updated over a week ago

Revenue

How to use the Revenue dashboard

Written by Austin Griffith
Updated over a week ago

Why does Braavo report different revenue than Apple?

A guide to understanding your App Store sales in Braavo Analytics.

Written by Austin Griffith
Updated over a week ago

Subscriptions

How to use Subscription Cohorts

Understand revenue and subscription retention in seconds

Written by Graham Gnall
Updated over a week ago

How does Braavo calculate Trials Conversions?

Written by Graham Gnall
Updated over a week ago

How does Braavo calculate MRR?

Understanding your recurring subscription revenue

Written by Graham Gnall
Updated over a week ago

How does Braavo calculate LTV?

An explanation of Braavo's predictive LTV methodology

Written by Graham Gnall
Updated over a week ago

How to use the Subscriptions Report

Written by Austin Griffith
Updated over a week ago

Exporting Data

Creating Custom Reports

How to create your own reports in Braavo Analytics

Written by Graham Gnall
Updated over a week ago