Analytics

How to make the most of Braavo's business intelligence tools

9 articles in this collection
Written by Austin Griffith, Graham Gnall, and Maria Terlanova

Paid Acquisition

How to use the Acquisition Overview

View consolidated marketing spend.

Written by Austin Griffith
Updated over a week ago

Revenue

Why does Braavo Analytics’ revenue differ from what I see in iTunes Connect?

A guide to understanding your App Store sales in Braavo Analytics.

Written by Maria Terlanova
Updated over a week ago

How to use the Revenue dashboard

Written by Austin Griffith
Updated over a week ago

Subscriptions

How to use Subscription Cohorts

Understand revenue and subscription retention in seconds

Written by Graham Gnall
Updated over a week ago

How does Braavo calculate Trials Conversions?

Written by Graham Gnall
Updated over a week ago

How does Braavo calculate MRR?

Understanding your recurring subscription revenue

Written by Graham Gnall
Updated over a week ago

How does Braavo calculate LTV?

An explanation of Braavo's predictive LTV methodology

Written by Graham Gnall
Updated over a week ago

How to use the Subscriptions Report

Written by Austin Griffith
Updated over a week ago

Exporting Data

Creating Custom Reports

How to create your own reports in Braavo Analytics

Written by Graham Gnall
Updated over a week ago